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Are you tasked with being the face of your organization’s public message but unsure if you have all the right tools?
This engaging, two-day training is designed for public information officers and leaders who oversee public messaging and want a clearer, more strategic approach. Through interactive discussion, real-world case studies, and hands-on exercises, we’ll help you sharpen how you communicate, whether you’re sharing good news, correcting misinformation, or managing a high-stakes crisis.
From social media updates to news conferences, you’ll learn how to deliver clear, credible messages across the full spectrum of public communication. The course blends proven communication principles with practical application in a low-pressure, adult-learning environment.
You’ll leave with more confidence, stronger skills, and a strategic roadmap you can use immediately.
Training topics include:
The course capstone, mock news conferences, allows you to practice handling the tough questions under the stress of the lights in a safe, risk-free environment, with valuable feedback provided by an experienced communicator.
Effective public communication has never been more complex or more important. Obtain time-tested tools to communicate through the good news and the inevitable critical incidents from a sought-after instructor, Angela Ingram.
Angela brings over 20 years of experience as a broadcast journalist to her senior communications strategist position at Julie Parker Communications. Her previous roles include communications coordinator for the Forest Hills School District in Ohio and communications director for the Louisville Metro Police Department in Kentucky. She led crisis communications for significant events, including the COVID-19 pandemic, a high-profile school board election, a mass shooting at a major city bank, and the arrest of a world-renowned golfer. Additionally, Angela trains public safety and government officials in crisis response, media, and social media strategies. She's also a creative digital content creator.
Early Registration Rate
Register more than 30 days before the event and receive 10% off per ticket. Use code EARLY10MILPITAS at checkout.
Group Rate
You qualify for a group rate of 10% off per ticket when you register two or more people from the same organization. Email ashley@julieparkerco.com to register.
Registration Transfer Policy
We understand that things come up for busy public safety professionals. Purchased tickets are transferable to another student, or the registered person may apply the registration fee to another JPC course anywhere in the country within 24 months of the original scheduled course.
Course Cancellation Policy
While rare, Julie Parker Communications might need to cancel a scheduled program. We strive to make this decision at least fourteen days before the training date(s) and promptly inform all registered participants. If JPC must cancel a course, your registration fee will be reimbursed. However, please note that JPC cannot be held accountable for any financial losses resulting from cancellations or alterations in travel arrangements.
Photo/Audio/Video Release
By registering for and attending this event, you acknowledge and grant consent to being photographed or video recorded for use in various media materials, including but not restricted to flyers, invitations, magazines, websites, annual reports, and newsletters. To safeguard individual privacy, images will not be linked to full names or personal identification details unless written authorization is obtained from the individuals depicted. If you don't consent, just let us know upon arrival at the course.
Privacy Policy
We do not share or lease information with external parties. By submitting your details, you consent to receiving electronic communications from Julie Parker Communications. We won't bombard you with emails, but you can opt out by clicking the "unsubscribe" link at the bottom of any email from us.
Non-Discrimination Policy
We are committed to fostering an inclusive and diverse learning environment that values and respects the contributions of every individual. Our non-discrimination policy ensures that all participants are treated equitably and with respect, regardless of their race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, or any other protected status.
1275 N. Milpitas Blvd.
Milpitas, CA 95035
